We are proud to announce a powerful new feature to help you get the most out of your SEO and online reputation.
Team Tags will help you organize your users and teams, everything they contribute, and all the value you extract from it. Organize your reporting, and your leaderboards. Organize your checkins, reviews, videos, and photos and organize the presentation of them on your website. And all without your employees needing to do anything extra when they checkin and request reviews.
You already have your teams organized. By manager, by areas of responsibility, by line of business. Now you can apply that organization to everything they do in Nearby Now.
Here are just a few of the ways Team Tags will revolutionize the way you use Nearby Now.
Team Based Tagging
If your employees are grouped by the manager they report to, tagging users by their team will help each manager cut through the noise of a larger organization to pinpoint what their teams are up to. Who deserves a pat on the back. And who needs a little coaching.
Unique team tags will enable each manager to organize all of their reporting to show only what is relevant to their team. This would include powering team incentives or engagement contests with a team-specific Leaderboard report. This would also include deep dive reports, for their team only, into the teams’ checkin, photo, and video engagement or into the success rate of their review requests and the quality of their reviews.
And every report can be setup once and saved for later reference. Or setup once to automatically be pushed out on a schedule that works for you: just to the manager; to senior management; to the entire team; or whatever distribution and schedule makes sense for each report and each team.
You could also setup pages on your site to just show checkins, reviews, photos, and videos generated by a specific team. This could help managers keep track of their teams’ latest activity between scheduled reports, or provide a convenient comparison for senior management about current activity. You could even make those pages public on your website to help generate SEO and reputation value, if that makes sense for your SEO strategy.
Line of Business Based Tagging
If you serve more than one line of business, tagging users by line of business will organize their engagement and reviews to make managing the teams easier, and to make your SEO and reputation building even more specific.
Let’s say your company provides heating, cooling, plumbing, and appliance repair. Unique tags for each line of business will keep the checkins, photos, videos, and reviews organized by line of business.
You can power incentives and engagement contests, by line of business, using a team-specific Leaderboard report. You can also generate all the other reports at the line of business level and save them for later reference. You can also schedule them to be pushed out on a schedule you choose, to a distribution you decide: the manager, to senior management, to the entire team, or whatever distribution makes sense for that report and that line of buisiness.
You could also setup pages on your site to just show checkins, reviews, photos, and videos only for a particular line of business. This could help managers keep track of their teams’ latest activity between scheduled reports, or provide a convenient comparison for senior management about current activity. You could even make those pages public on your website to help generate SEO and reputation value, if that makes sense for your SEO strategy.
Function Based Tagging
You may want folks who fill different functions in your organization to checkin and potentially request reviews, you can tag users by their function to help you organize their engagement and your reporting.
For example, you may have a sales team that provides estimates and closes deals, a team that performs new installations, and a service team that handles warranty and maintenance work. These different teams engage with customers at different times, and have very different (relevant) things to say about what the customer needs, what was done, and why. And there is even more than might be different. For example, a sales person would probably never request a review, since the work a customer would review hasn’t happened yet. New installations would probably always request a review. But a warranty checkup team might not always request a review from the same customer, if the routine inspections don’t turn anything up.
You can power incentives and engagement contests, by line function, using a team-specific Leaderboard report. Not only is the nature of the work different by function, but the nature of the incentives may be also. You can generate all the other reports at the function level and save them for later reference. You can also schedule them to be pushed out on a schedule you choose, to a distribution you decide: the manager, to senior management, to the entire team, or whatever distribution makes sense for that report and that function.
You could also setup pages on your site to just show checkins, reviews, photos, and videos only for a particular function. This could help managers keep track of their teams’ latest activity between scheduled reports, or provide a convenient comparison for senior management about current activity. You could even make those pages public on your website to help generate SEO and reputation value, if that makes sense for your SEO strategy. As well as to give prospects and customers insights into what happens at various parts of the lifecycle.
Location Based Tagging
If your employees work out of different business locations, tagging users by their home location will help each location be clear about what their teams are doing, how the location overall is performing, and secure location-specific ranking and reputation benefits.
Unique team tags will enable users from each location to be grouped. For reporting purposes, which might include powering team incentives or engagement contests with a location-specific Leaderboard report. Also for deep dive reports, for their location only, into the teams’ checkin, photo, and video engagement or into the success rate of their review requests and the quality of their reviews.
And every report can be setup once and saved for later reference. Or setup once to automatically be pushed out on a schedule that works for you: just to the manager; to senior management; to the entire team; or whatever distribution and schedule makes sense for each report and each team.
You could also setup pages on your site to just show checkins, reviews, photos, and videos generated by a specific location’s team. This could help managers keep track of their teams’ latest activity between scheduled reports, or provide a convenient comparison for senior management about current activity. You could even make those pages public on your website to help generate SEO and reputation value, if that makes sense for your SEO strategy.
How do you take advantage?
SEO Master level subscribers can take advantage today. Just login to the admin portal, go to COMPANY > Team > Tags, then click Add a New Team Tag to create your first tag. Once you have at least one tag, just go to the COMPANY > Team > Users view and choose a user to assign tags to that user.